Let’s be perfectly clear: I am not a designer (and I have no intention or desire to become one). Besides the general lack of skill, I simply don’t have an aesthetic that functionally works in most of life. I’m fine with that and it doesn’t hurt my feelings.
I think every company believes and understands that the health of their employees is really important but very few actually act on those beliefs.
This shouldn’t be a surprise since most (if not all) people also believe that their personal health is really important but, alas, not all actually put that belief in practice either.
As you can see, there is a slight delay in some of the animations that I’ve created in the app. This is especially visible when there’s a lot of text and when working with “Preview”.
Like any great software product you should first put together a list of simple things you want the app to do. You can call this a “feature list” or a number of other things and, of course, you can break them up into groupings as you wish.
Too many decks (and pitches) are full of facts and figures but lack a cohesive narrative that makes them compelling. Dressing the deck up with beautiful visuals can help, but even if you do that and you don’t “tell a story” you are not putting your best foot forward. … Walk the reader up that mountain and show them the promised land on the other side. That story, when told well, generally does the trick most times.
We need our emotions involved – get us dreaming.