Culture is a thousand things, a thousand times. It’s living the core values when you hire; when you write an email; when you are working on a project; when you are walking in the hall. We have the power, by living the values, to build the culture. We also have the power, by breaking the values, to fuck up the culture. Each one of us has this opportunity, this burden.
Read the entire post by Brian Chesky, the CEO and co-founder of Airbnb, for more context on why he shared this important internal memo.
This is pretty much all that I’m thinking about these days – how do we build and maintain a culture and organization that our staff will love? A culture that rewards great work born out of a shared and unified passion and that constantly reiterates our mission not through signage on the walls but through our conversations, our interactions, and the stories of success from those that we serve?
It’s so important to me that it’s absolutely frightening – I’m not so sure I’ve cared this much about the organizational DNA of any company I’ve ever be a part of, ever. I’ve seen what happens when the leadership puts it to the side and loses sight of its importance. I’ve walked into buildings and organizations that once had that fire but where now it has all but completely dissipated.
I want to be different and I want to be part of an organization that is remembered.