We started onboarding our first users to YEN and invited a very select group of folks with a few special tickets.

Product-market fit is not just about the actual product itself… it’s about thinking through the entire end-to-end experience of interfacing with you, your team, your brand, and then your product (and then any post-product experience like help and support).

Perfect product-market fit includes all of this and makes the entire experience worthy of customer’s attention and time – few startups and companies understand this real dynamic.


Also published on Medium.