Matt Cutts: The Cost of Goodwill

I’ve been following Matt for quite some time—I think my first mention of him on this blog was back in 2011!

Oldie but goodie!

Not only is Matt a worldclass engineer… but, I take it that he’s also a really cool human being too. This interview further solidified that perspective and I could listen to Matt all day:

But, can we talk about minute 44:00 for a sec? I love this so much:

What is the value of goodwill?

This is someone who is thinking deeply about their work and their long-standing impact. I can’t get enough of that. Let’s marinate on that for a moment, all of us.

Okay… a little bit later, around minute 55:00, Matt starts talk about work and meaning. For him

Often hard, often difficult, often frustrating… off the charts meaningful.

And I believe him. That amount of certainty and peace is invaluable (and difficult to find).

But don’t get it twisted—this isn’t really about USDS as it’s more a reflection of who Matt is, his perspective about who he is, the value he can create for others, and coming to a place, internally, where those things have found close (maybe not perfect) alignment.

That’s what we’re all looking for, of course. Better alignment between who we are and what we do and who we do it with.