When I first started YEN I engaged a few off-the-shelf generators (“AI”) to build / design a logo and identity, as fast as possible. I wasn’t interested in quality; just more about iterations and sampling and getting some ideas of where to take it.
Here’s a dump of them that I found this weekend as I was cleaning things out:
More than 60 of them!
When we finally landed, we ended up with something like this:
And here are a few iterations and experiments:
And then the final build:
I’d eventually iterated on this, but, this was a fun stroll down memory lane.
Everything changes, doesn’t it?